The role is responsible for creating and executing recruitment and optimization strategies on behalf of the brand and will be the day-to-day contact for a portfolio of clients, tasked with using industry insight to create and deliver operational and strategic initiatives to grow the affiliate database. In addition, the role involves: optimization and recruitment of affiliates, account maintenance, reporting on results, building strong relationships with affiliates and lead acquisition.
Job Description
• Recruit, manage and develop affiliate relationships on behalf of the company communicating expectations, sharing best practices, disseminating offers and promotions, and providing account updates to all affiliates.
• Identify new sources of revenue on behalf of the company by extending reach through new affiliate relationships or optimizing affiliate marketing campaign strategies.
• Identify opportunities to better optimize campaign results by interpreting standard and custom reports.
• Work cross-functionally with internal the companies teams on a variety of projects.
• Work with Affiliate software provider and inhouse development team to troubleshoot complex data transfer issues and other technical items.
• Provide daily support to team members and affiliates.
• Daily account checks.
• Weekly/Monthly reporting.
• Respond to incoming calls and emails and relay messages.
• Understand and manage the month-end reporting system.
• Provide support for ad hoc administrative and reporting tasks and be able to prioritize these effectively.
• Attend industry events when required and network with clients.
• Deeply understand the brand and business objectives. • Think strategically and deliver clear recommendations.
• Report back internally on execution of strategy against measures.
• Help develop accurate account budget forecasts, foster, and grow revenue.
• Develop and monitor ROI and KPIs.
• Drive the delivery/execution of all campaigns accurately and on time on various channels.
• Delivering quality work, on time and according to instructions.
• Ensure you are up to date on all news and trending topics related to the business and industry.
• Must demonstrate ability to meet deadlines.
• Ability to manage a portfolio of accounts.
• Strong communication skills required – written and verbal (English and IsiZulu).
• Work to improve our brand presence
Requirements:
- Matric
- Degree / Diploma in Marketing, Communications and Digital
- Valid drivers licenses
- 2 to 3 years Digital marketing
- Affiliate Experience is preferred
- 2 to 3 years Negotiation skills within a sales environment
- minimum 2 years sales experience / lead generation
