Digital Engagement Coordinator (NGO industry)

SUMMARY:
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POSITION INFO:

Are you a passionate and results-oriented digital professional with a flair for creativity and innovation? Do you want to make a meaningful impact in promoting a sustainable future with this NGO organization. Join this dynamic team as a Digital Engagement Specialist and contribute to a mission that inspires people to live in harmony with nature. As a Digital Engagement Specialist, you will lead the charge in optimizing their digital platforms, enhancing user experiences, and driving impactful engagement strategies. You'll be at the forefront of digital innovation, ensuring their platforms and campaigns deliver measurable results while staying aligned with their communication and marketing goals.

Why Join Them?
You will be part of a team that loves what they do and is committed to making a difference. They offer a challenging yet rewarding environment where your talents can thrive and contribute to meaningful change. If you uphold values such as courage, collaboration, integrity, respect, and inclusivity, I want to hear from you.

Please apply here, or if you experience any issues, please forward your CV with a cover letter to . Please note that experience within an NGO is essential.

Key Responsibilities

Online and Social Media

• Enhance the performance and user experience of online platforms against key metrics and qualitative goals.
• Implement online and social media engagement strategies, including organic and paid social, search, and programmatic campaigns.
• Stay abreast of emerging digital and social media trends and apply relevant opportunities to online platforms.
• Advocate for and support the use of the website CMS and champion HubSpot to strategically grow and segment the supporter base.
• Monitor user feedback and audience research to improve platforms and content.
• Collaborate across teams to ensure the effective promotion, distribution, and treatment of digital content, including news stories, blogs, landing pages, and fundraising appeals.
• Maintain and upgrade content on core platforms, including the main website and specialized properties like Earth Hour and Journey of Water.
• Report on digital performance post-campaign, quarterly, and annually as part of the monitoring and evaluation processes.

Digital Optimization

• Manage digital projects and campaigns, ensuring alignment with marketing and communication goals.
• Conduct multivariate testing, track social media impact, and develop supporter journeys to enhance conversion rates.
• Drive quality traffic to the website and increase online activity in collaboration with internal teams and external agencies.
• Act as a liaison with international digital and tech teams to maintain alignment and leverage global resources.

Digital Creative Leadership

• Foster a creative and inspiring environment within the digital community.
• Generate innovative ideas, contributing to a culture of learning and growth within the team.

Requirements

• Relevant qualifications in communications, marketing, design, media, or related fields.
• 3–5 years of experience in digital roles, including content creation and strategy development, preferably in a marketing, publishing, or agency environment.
• Proven experience in engaging and converting various audiences.
• Proficiency in two or more of the following: HTML, CSS, video/image editing, and design tools like Photoshop.
• Advanced expertise with content management systems and marketing technologies (preferably HubSpot).
• Strong proficiency in online analytical tools, including Google Analytics and SEO best practices.
• Experience in user experience (UX) design and working with digital/creative agencies.
• Excellent written and spoken English; additional languages are advantageous.
• Strong project management skills with the ability to deliver multiple projects simultaneously.
• Passion for conservation and environmental issues.