Digital Marketing Coordinator

Recruiter:

RMV Solution

Job Ref:

RMV 109

Date posted:

Thursday, August 15, 2024

Location:

Johannesburg, South Africa

Salary:

Market related

SUMMARY:
Digital Marketing Coordinator

POSITION INFO:

Job Description

To oversee, manage, and track social media marketing and creative projects encompassing various platforms, campaigns, websites, and email marketing.

Responsibilities

SOCIAL MEDIA

Develop a comprehensive Social Media/Engagement strategy
Enhance social media presence through organic and paid methods
Create, share, update, and maintain content on platforms like Facebook, Twitter, YouTube, Instagram, and LinkedIn
Ensure consistent messaging for clients across Africa on social media
Utilize analytics tools to measure success and report on social media metrics
Conduct regular meetings with brands and marketing representatives
Conduct research and analysis
Organize webinars, tutorials, and information sharing
Lead brainstorming sessions and collaborations
Manage events and special occasions
Execute social media campaigns in line with brand guidelines
Prepare digital competitor analysis and crisis communication plans

REPORTING & STATISTICS

Provide monthly social media stats reports for brands

EMAIL MARKETING

Research and develop content for newsletters

TEAM COLLABORATION

Work closely with the Marketing and Creative team on projects, including sourcing content for campaigns and videos

LEARNING & DEVELOPMENT

Stay updated on marketing and social media trends
Keep abreast of industry developments and technology

Requirements

Qualifications and Experience

High school diploma or equivalent
Degree in Digital Marketing or Communications
2 years of Digital Marketing experience
Proficient in MS Office
Knowledgeable about various social media platforms
Skilled in managing multiple social media accounts
Strong copywriting abilities
Understanding of marketing principles

Competencies

Ability to work well under pressure and meet deadlines
Strong project management skills
Familiarity with the latest technologies and their application in marketing
Excellent communication and interpersonal skills
Creative and innovative thinking
Strong planning, organizational, analytical, and decision-making skills
Negotiation and liaison skills

Salary

Competitive salary based on experience.

Benefits

ABOUT OUR CLIENT

Our client, an African company, is committed to prioritizing their people, customers, and suppliers by delivering exceptional quality, service, and value. They aim to infuse each customer interaction with the unique essence and magic of Africa. The ultimate goal is for our client to emerge as the leading integrated tourism group in Southern Africa, with a strong international presence in sectors where they possess a sustainable competitive advantage.

Key areas of international expertise encompass:

Destination retail
Global sports event management
Duty-free retail on the ground
Duty-free retail in the air
Destination management
Hotel management
Lodge management
Airport craft and curios retail
Activity management
Online corporate travel management

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