Marketing Assistant

SUMMARY:
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POSITION INFO:

Job Title: Marketing Assistant

Location: Cash Crusaders Head Offices Capricorn Business Park

About Us: Join a dynamic and close-knit team working directly with our Marketing Manager. We're passionate about all aspects of marketing, from digital strategies to traditional media like print, radio, and TV.

Responsibilities:

• Social Media Management:
  • Facebook (main page): create contact with design studio, upload content.
  • Facebook (store pages): create contact with design studio – store specific and generic, help where needed. Be admin on all pages for support and advice.
  • Coordinate TikTok, Instagram, and other platforms: create briefs, upload content, and monitor performance.
• Marketing Operations:
  • Ensure accurate store details across location, banking, and utility platforms. Maintain up-to-date store locator, shop pages, and (GBL).
  • Manage hyperlinking for promotional inserts.
  • Execute SMS campaigns: clean data, load and send SMS messages, manage opt-outs, and provide campaign reports to stores.
  • Execute Email campaigns: clean data, load and send emails, manage opt-outs, and provide campaign reports to stores.
  • Manage DMX screens: Design briefing, content loading, and performance monitoring.
  • Implement digital content planners monthly for main platforms. Load onto Dropbox for store as well as keeping Dropbox updated with fresh, relevant content.
  • Develop copy for in-store radio promotions, adapting templates to suit campaign needs.
  • Work closely with the Marketing Manager on new store openings and additional marketing initiatives.

Skills Required:

• General understanding of marketing and advertising principles.
• Experience or exposure to print, radio, TV, email, and SMS marketing.
• Proficiency in managing Facebook, Instagram, TikTok, and other social media platforms. Ability to set up pages, run paid campaigns, and monitor performance.
• Strong organizational skills with the ability to manage multiple tasks simultaneously.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team in a fast-paced environment.

Education and Experience:

• 1-3 years of hand-on relevant experience in marketing roles.
• Familiarity with digital marketing tools and platforms (e.g., Facebook, Meta, TikTok, Analytics, Google Ads, emails and SMSs).
• Previous experience in below-the-line agency is advantageous.
• Previous experience in retail marketing or a similar industry is advantageous.

Join Our Team: If you're passionate about marketing and ready to contribute to a dynamic team environment, we'd love to hear from you. Apply today and let's create exceptional marketing experiences together!