Marketing Assistant

SUMMARY:
Marketing Assistant

POSITION INFO:

Position: Marketing Assistant

Position Summary:

We are seeking a dynamic Marketing Assistant to join our team and assist the Marketing Manager in executing various marketing initiatives. The ideal candidate will be passionate about marketing, eager to learn, and committed to staying updated with industry trends and technologies. As a Marketing Assistant, you will play a pivotal role in supporting the implementation of marketing strategies and campaigns across multiple channels.

Required Qualifications:

• Bachelor's degree in Marketing / Graphic Design Diploma or equivalent field (BCom Marketing or similar).
• 2-3 years of relevant work experience in marketing. In the B2B space would be beneficial.
• Strong written and verbal communication skills.
• Proficiency in Microsoft Office suite.

Experience with:

• Canva or other design programs is a must
• Proven experience in creating exceptional, high-quality content is essential. (please submit portfolio with application)
• Google Ads & social media advertising.
• Google Analytics & Tag Manager.
• CRM systems.
• Emailing systems.
• Copywriting

Key Responsibilities:

• Assist in the implementation of marketing strategies to achieve organizational objectives.
• Support the execution of marketing campaigns across various channels, ensuring timely delivery and alignment with brand guidelines.
• Collaborate with internal teams to gather content and assets for marketing materials, including website updates, emailers, blogs, and social media posts.
• Contribute to content creation for emailers and blogs, maintaining consistency and quality.
• Manage social media accounts, including content creation, scheduling, monitoring, and engagement to enhance brand presence and engagement.
• Coordinate the creation and distribution of marketing collateral such as brochures, flyers, presentations, profiles, and business cards.
• Conduct competitor research to identify market trends and opportunities.
• Assist with website changes and reviews, ensuring content accuracy and optimization.
• Support in organizing and attending promotional events, trade shows, webinars, and conferences as needed.
• Assist in compiling marketing reports.
• Maintain marketing databases and CRM systems, ensuring data accuracy and completeness.
• Assist in invoice processing and communication with suppliers for marketing initiatives.