Marketing Manager

SUMMARY:
Our client is looking for a passionate and experienced Marketing Manager to join their dynamic team

POSITION INFO:

Our client is looking for a passionate and experienced Marketing Manager to join their dynamic team in the music industry. This role involves developing and executing comprehensive marketing strategies to enhance brand awareness, promote artists, and drive ticket sales for events.

Responsibilities:

• Develop and implement marketing strategies for artists, albums, tours, TV productions, and events.
• Manage and execute multi-channel marketing campaigns, including digital, social media, email, and traditional marketing.
• Collaborate with artists, management, and record labels to create compelling promotional content.
• Produce sponsorship packs and AV elements for shows.
• Maintain various corporate identities for different brands.
• Analyze market trends and consumer behavior to identify opportunities for growth and optimization.
• Oversee the creation and distribution of marketing materials, including press releases, promotional videos, and social media content.
• Manage relationships with media partners, influencers, and other key stakeholders.
• Monitor and report on the effectiveness of marketing campaigns, using data and analytics to inform future strategies.
• Stay up-to-date with the latest trends and innovations in the music industry and marketing.

Key Skills:

• Excellent verbal and written communication skills.
• Strong problem-solving abilities and a creative mindset.
• Ability to multitask and manage time effectively in a fast-paced environment.
• Proficient in using marketing software and tools, including CRM systems and analytics platforms.
• High level of attention to detail and accuracy.
• Ability to work independently as well as part of a team.
• Exceptional writing, reading, and communication skills in Afrikaans.
• Strong knowledge of digital marketing, social media platforms, and content creation.
• Proven ability to develop and execute successful marketing campaigns.
• Excellent communication and interpersonal skills, and a team player.
• Creative thinker with strong problem-solving abilities.
• Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Proficiency in marketing tools and software, including CRM systems, analytics platforms, and design software.
• Passion for music and a deep understanding of the music industry.

Qualifications:

• Bachelor’s degree or diploma in Marketing, Communications, or a related field.
• 5+ years of experience in marketing, preferably within the music industry.