PPC Specialist - Digital Marketing Agency

 

Recruiter:

Recruitment Dynamix (Pty) Ltd

Job Ref:

PPC

Date posted:

Wednesday, October 12, 2022

Location:

Johannesburg, South Africa

Salary:

Recruitment Dynamix


SUMMARY:
Brands - Cosmetics, Pharma, Gaming, Financial Services, Fast Food, Travel

JOB DESCRIPTION:

Dutes:

Manage PPC profiles on Google AdWords, Yahoo, Bing and other search sites

  • Assist in the management and tracking of keyword bids, expenditure caps and other primary account metrics.
  • Manage and retain keyword list updates.
  • Provide suggestions and incorporate techniques for keyword resources, marketing structuring, targeting, network display and other aspects of pay-per-click searching in conjunction with the client''s objectives.
  • Track and compare search results and search success through primary search channels.
  • Researching new advertising opportunities and providing recommendations to management on which ones are best for the company’s goals
  • Analyzing performance data to identify trends and patterns to improve campaign effectiveness
  • Managing landing pages and conversion tracking tools such as Google Analytics to measure campaign effectiveness
  • Creating reports detailing campaign results and making recommendations for future campaigns
  • Collaborating with other team members to develop strategies to improve website traffic and sales

Company benefits:

  • Competitive salary
  • Consstent, growng, energetic working environment
  • Working with international clients
  • People matter

 

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